MEDIA COVERAGE DURING IBS AWARENESS MONTH
1st April 2017

MEDIA COVERAGE DURING IBS AWARENESS MONTH

During IBS Awareness Month, The IBS Network charity supported the promotion of ASDA Pharmacy’s digestive health campaign nationwide. This was to provide easy-to-understand advice and tips that people can take away with them whilst they were in-store for their weekly shop. The campaign aimed to open-up the conversation about IBS - how to spot the symptoms and what steps you can take to alleviate it, so we can all better understand how to make life easier for those who need the support. ASDA Pharmacy’s digestive health event ran in-store from 1 – 24 April. A series of radio interviews and press coverage with ASDA and The IBS Network spokespeople has been generated, as a result. Click on the links below for full details of all media coverage.

Express Online, 5 April 2017

http://www.express.co.uk/life-style/health/788129/irritable-bowel-syndrome-IBS-symptoms-seven-signs

Beyond Fabulous, 6 April 2017

http://www.beyondfabulous.co.uk/2017/04/07/quarter-ibs-sufferers-scared-make-love/

The Mirror Online, 13 April 2017

http://www.mirror.co.uk/news/real-life-stories/i-go-toilet-15-times-10203052

The Mirror Online, 17 April 2017

http://www.mirror.co.uk/lifestyle/health/dont-ibs-ruin-your-life-10243276#ICID=nsm

The Sun, 20 April 2017

https://www.thesun.co.uk/living/3318912/its-dismissed-as-period-pains-but-this-agonising-condition-affects-millions-heres-how-to-spot-it/

The Scottish Sun, 20 April 2017

https://www.thesun.co.uk/living/3318912/its-dismissed-as-period-pains-but-this-agonising-condition-affects-millions-heres-how-to-spot-it/

BT.com, 21 April 2017

http://home.bt.com/lifestyle/health/health-concerns/ibs-5-ways-to-spot-irritable-bowel-syndrome-11363922681403

Boots WebMD April 2017

'How to talk about your IBS with diarrhoea': click here for the article featuring comments from our CEO Alison Reid and one of our members.

Hippocratic Post 7 May 2017

'Challenging diagnosis for IBS': read full interview with Dr Simon Smale.

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